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[Vimeo]206546717[/Vimeo]
https://vimeo.com/206546717
Check out what needed to be done to make this little guy come to life in our making of. IKEA Bee No one knows exactly when the winter leaves and the weather becomes a little more pleasant again. So show the cold weather the warm shoulder and simply make the spring start yourself – at your home. Follow the example of our cute little bee! Live-action For Ikea Switzerland we brought this cute little critter to life. Since our little bee needed to be surrounded by IKEA furniture it was chosen to shoot background plates with live-action footage on top of which we would comp our animated character. In order to make him interact with the (fake) snow rocks were thrown in during the shoot. Animation There is not that much to a bee and therefore our animators had the challenge to really make this character come to life. By focussing on big body movements we’ve been able to portray its emotions without having to rely on facial expressions. Credits
Brand
IKEA Agency
Wirz Communications AG Production
boutiq AG Executive Producer
Chantal Gugger Director
Mike Huber Animation studio
Colorbleed Modeling
Tom Hankins
Tom Keijer Lookdev
Tom Hankins Groom
Sander Bultman Animation Director
Roy Nieterau Animation
Danny Vos
Tim van Dulmen
Robbin van den Broek Lighting / Rendering / Compositing
Tom Hankins
Tashina van Zwam Creative producer
Sven Stroomberg
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